Stephen R. Covey

Priority is a function of context.

Whatever is at the center of our life will be the source of our security, guidance, wisdom, and power.

Accountability breeds response-ability.

Time management is really a misnomer; the challenge is not to manage time, but to manage ourselves.

To focus on technique is like cramming your way through school. You sometimes get by, perhaps even get good grades, but if you don’t pay the price day in and day out, you’ll never achieve true mastery of the subjects you study or develop an educated mind.

The main thing is to keep the main thing the main thing.

Do not judge me by my successes, judge me by how many times I fell down and got back up again.

New research shows that you will be dead longer than you will be alive.

People who are unable to motivate themselves must be content with mediocrity, no matter how impressive their other talents.

It’s better to hang out with people better than you. Pick out associates whose behavior is better than yours and you’ll drift in that direction.

We will either find a way or make one.

Ever tried. Ever failed. No matter. Try Again. Fail again. Fail better.

There are no traffic jams on the extra mile.

Just saying you are better than good won’t make it so. But, when you understand what it takes to live the better than good life, and you apply yourself, your life will truly be better than good.

If you aim at nothing, you will hit it every time.

People do make their luck by daring to follow their instincts, taking risks and embracing every possibility.

It was a feeling I had. People were taught how to think, we’re taught how to feel. We don’t know how to think for ourselves, [and] we don’t know how to feel for ourselves. People say ‘Feel free,’ but they don’t really want us to feel free. I felt a freedom, first of all, doing something that everybody tells you not to do.

You must go forth into the world, with passion, courage in your conviction, and most importantly be true to yourself. I did it!

Don’t count the things you do, do the things that count.

Flops are a part of life’s menu and I’ve never been a girl to miss out on any of the courses.

When I became proficient as a salesman I was invited to teach new hires.