Mark Zuckerberg

I wear the same outfit or, at least, a different copy of it almost every day.

A frustration I have is that a lot of people increasingly seem to equate an advertising business model with somehow being out of alignment with your customers. I think it’s the most ridiculous concept.

No one has done a study on this, as far as I can tell, but I think Facebook might be the first place where a large number of people have come out. We didn’t create that – society was generally ready for that. I think this is just part of the general trend that we talked about, about society being more open, and I think that’s good.

One of my big regrets is that Facebook hasn’t had a major chance to shape the mobile operating system ecosystem.

The only meat I eat is from animals I’ve killed myself.

I think we basically saw that the messaging space is bigger than we’d initially realized, and that the use cases that WhatsApp and Messenger have are more different than we had thought originally.

One of the things that we’re trying to do with Creative Labs and all our experiences is explore things that aren’t all tied to Facebook identity. Some things will be, but not everything will have to be, because there are some sets of experiences that are just better with other identities.

Tweeting and social media – that is a powerful weapon that we just hand over to little kids. You know, a ten-year-old. Yo, tell it like it is. And it’s like, no you don’t. You need to think and spell it right and have good grammar.

Facebook is inherently viral. There are lots of sites that include a contact importer, and for lots of them it doesn’t really make sense. For Facebook it fits so well. It wasn’t until a few years in that we started building some tools that made it easier to import friends to the site. That was a huge thing that spiked growth.

I hope that Facebook and other Internet technologies were able to help people, just like we hope that we help them communicate and organize and do whatever they want to every single day, but I don’t pretend that if Facebook didn’t exist, that this wouldn’t even be possible. Of course, it would have.

A lot of people are focused on taking over the world or doing the biggest thing and getting the most users. I think part of making a difference and doing something cool is focusing intensely.

We’re very focused on making News Feed really good, making our photos experience really good, making messaging really good, and creating great location apps. That’s the nature of a platform business of our scale. Most companies that are relevant to us will have some overlaps in some competitive way.

We know that for every 1 person who get access to the Internet, one new job gets created, and one person gets lifted out of poverty. So in theory, going and connecting everyone on the Internet is a large national and even global priority.

The thing I really care about is the mission, making the world open.

Back, you know, a few generations ago, people didn’t have a way to share information and express their opinions efficiently to a lot of people. But now they do. Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they’re thinking and have their voice be heard.

While some doubted that connecting the world was actually important, we were building. While others doubted that this would be sustainable, you were forming lasting connections. We just cared more about connecting the world than anyone else. And we still do today.

When I started Facebook from my dorm room in 2004, the idea that my roommates and I talked about all the time was a world that was more open.

When Facebook was getting started, nothing used real identity – everything was anonymous or pseudonymous – and I thought that real identity should play a bigger part than it did.

The connectivity declaration is about uniting the whole industry – a lot of companies that typically compete very fiercely – to push in a coherent direction.

I look at Google and think they have a strong academic culture. Elegant solutions to complex problems.

On engagement, we’re already seeing that mobile users are more likely to be daily active users than desktop users. They’re more likely to use Facebook six or seven days of the week.